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Quick Summary
Build a locally owned roofing and exterior-services business with RoofScore® technology, role-based training, proven systems, and ongoing national support.
| Minimum Cash Required | $100,000 | |
| Net Worth Required | $250,000 | |
| Total Investment | $137,050 - $333,600 | |
| Franchise Fee | $50,000 | |
| Year Founded | 2021 | |
| # of Existing Units | 6 | |
| Franchising Since | 2022 | |
| Training & Support | Yes | |
| Home Office Location | Bloomington, IN | |
| Military/Veteran Promotion | Yes |
RoofAid USA is a residential and commercial roofing and exterior-services franchise created for entrepreneurs who want to build a respected local business without developing every system from the ground up.
Every RoofAid USA location is independently owned and operated. Franchise owners develop meaningful relationships within their communities while receiving established systems, technology, training, coaching, brand standards, and the support of a growing national franchise network.
Our promise is simple: Locally Owned. Nationally Backed.
RoofAid USA was founded to help close the Trust Gap in exterior construction, an industry where property owners can feel uncertain about what they need, whom they can trust, and how to make an informed decision.
Our customer experience is built around three connected outcomes:
This approach helps franchise owners compete through professionalism, education, documentation, and relationships, not price alone.
RoofAid USA franchise owners may serve residential and commercial customers through a diversified range of approved exterior services, including:
This diversified model allows owners to pursue retail, maintenance, restoration, and recurring service opportunities rather than relying on a single type of roofing project or source of demand.
Franchise owners can build local demand through homeowners, past customers, referrals, real estate professionals, insurance agents, property managers, community organizations, commercial relationships, strategic partnerships, and other approved customer-acquisition channels.
RoofAid USA is built for two types of entrepreneurs:
Prior roofing experience is not required for the right Tier One candidate. Leadership ability, coachability, sales discipline, relationship building, financial readiness, and a willingness to follow the system are more important starting qualities.
Initial training lasts approximately one month and combines virtual instruction, classroom education, hands-on field training, and practical assignments.
Training does not end when the business launches. Ongoing owner and team development may include:
Owners receive support across four essential areas: Getting, Doing, Running, and Guiding the Business. This framework is designed to help each location progress from launch through Stabilize, Sustain, and Scale.
RoofAid USA is led by Co-Founders Robert Hall and Jesse Carnicom, who work in tandem to support the strategic, operational, training, coaching, and leadership-development needs of the franchise network.
Their aligned, owner-focused approach helps franchisees remain connected to the leadership of the brand while benefiting from practical guidance, accountability, shared resources, and the experience of the wider RoofAid USA community.
RoofAid USA may be a strong fit for someone who:
RoofAid USA is not designed as a passive investment. It is built for engaged owners or properly trained operating partners who want to develop people, serve their communities, and build a lasting local business.
RoofAid USA proudly welcomes qualified veterans, active-duty service members preparing for transition, military spouses, and military families to explore franchise ownership.
The leadership, discipline, accountability, adaptability, teamwork, and commitment to service developed through military experience align well with the RoofAid USA operating model. Veterans may find strong alignment with our structured systems, defined standards, ongoing training, team-development resources, and community-focused approach to business ownership.
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