Fresh Coat - Franchise

Why It Works: A Refresh Opportunity Built for This Moment

Homeowners aren't moving like they used to. Rising costs and a shift toward "staying put" have created a new pattern: instead of relocating, homeowners are reinvesting in the homes they already live in — refreshing cabinets, repainting rooms, updating ceilings, and renewing curb appeal rather than starting over somewhere new. That shift is redefining home services. It's no longer just about fixing what's broken — it's about helping homeowners fall back in love with the space they're not going anywhere. Businesses can't afford downtime or amateur results either, keeping commercial demand just as steady. Painting and refresh services are always needed. Always outsourced. Always in demand — and now, backed by a housing trend that's only accelerating that need. And Fresh Coat lets you tap into two massive markets — residential AND commercial — with no extra fees.

How You Make Money

Fresh Coat owners generate revenue through residential and commercial Refresh services. Your earning potential is supercharged by the support you receive from Fresh Coat's national team, including:

• Marketing, coaching, and launch strategies and support
• National & Commercial bid assistance to help you win big-ticket jobs in your territory
• Exclusive supplier discounts with major brands like Sherwin-Williams
• Repeat and referral business from strong, ongoing customer relationships
  

This combination delivers volume, momentum, and a clear path to scale — because a Refresh customer isn't a one-time transaction, they're a relationship with years of future revenue built in.

Who Thrives as an Owner

Fresh Coat is perfect for driven, business-minded individuals who want to lead a team and grow a real organization — not do the painting themselves. Ideal owners are:

• Entrepreneurial and motivated to succeed
• Strong communicators and relationship-builders
• Focused on customer service and long-term client relationships
• Interested in an affordable, home-based business with low overhead
• Seeking flexibility, freedom, and long-term success

What You'll Do as a Franchisee

You'll run the business — not the brush. Your role includes:

• Hiring, managing, and developing professional painters
• Marketing within your community to drive awareness
• Bidding on both residential and commercial projects
• Building long-term customer relationships that generate repeat Refresh business
• Managing operations, quality, and profitability
• Fresh Coat provides the systems. You provide the leadership.

Why Fresh Coat: The Refresh Business Case

Two Businesses in One

Fresh Coat gives you both residential AND commercial painting in one franchise — with zero extra fees. Your exclusive territory includes two massive demand channels, creating multiple profit centers and more predictable revenue throughout the year.

Up to 14 Refresh Revenue Streams

Diversified services = diversified income. From interior painting to cabinet refinishing to popcorn ceiling removal and more, you'll have numerous ways to generate work from the same customer — and grow your business well beyond a single job.

Built on Relationships, Not One-Time Jobs

Unlike home services businesses built around a single fix, Fresh Coat's Refresh model is built around an ongoing relationship. One project leads to the next. One happy client leads to a referral. That's what turns a single sale into a long-term, compounding customer base.

Lower Costs, Faster Break-Even

Fresh Coat owners enjoy one of the most affordable entries into the home services space thanks to:

• Low start-up investment
• Home-based operations
• Low branding and technology fees
• Minimal royalty minimums
• No extra fees for commercial services or training
• The result? A faster path to profitability.