• Concept Image
  • Concept Image
  • Concept Image
  • Concept Image
  • Concept Image

Hard Exercise Works - Franchise

Quick Franchise Summary

For 10+ years, Hard Exercise Works (HEW®) has offered a challenging, results-focused group fitness experience like no other with a unique focus on being the most welcoming fitness center in the neighborhood. With nearly 20 locations, we're primed and ready to offer this remarkable franchise opportunity to qualified candidates across the country.

Hard Exercise Works
Franchise Cost, Fees & Facts for 2020

Minimum Cash Required$100,000
Total Investment$126,273 – $476,897
Franchise Fee$49,500
Financing Assistance3rd Party
Year Founded2008
# of Existing Units18
Franchising Since2011
Training & SupportYes
View More Quick Facts

Available In These States:

We are currently accepting inquiries in these states:
  • AK
  • AL
  • AR
  • AZ
  • CA
  • CO
  • CT
  • DC
  • DE
  • FL
  • GA
  • HI
  • IA
  • ID
  • KS
  • KY
  • LA
  • MA
  • ME
  • MO
  • MS
  • MT
  • NC
  • NE
  • NH
  • NJ
  • NM
  • NV
  • OH
  • OK
  • OR
  • PA
  • SC
  • SD
  • TN
  • TX
  • UT
  • VT
  • WV
  • WY

Not Available In These States:

We are currently not accepting inquiries in these states:
  • IL
  • IN
  • MD
  • MI
  • MN
  • ND
  • NY
  • RI
  • VA
  • WA
  • WI


Hard Exercise Works - Franchise Information

Start changing lives with our neighborhood-style approach to exercise. The HEW experience eliminates intimidation from day one through non-competitive, super-effective workouts. Now is the time for you to own a HEW® franchise!

$500,419 average gross revenue of top 50% of franchised units open for 2+ years*

The HEW® Experience
Whether your members are lifelong gym goers or brand new to fitness, they'll fit right in - and get results!

  • 45-minute sessions for a quick and thorough burn
  • Workouts focus on strength, functional fitness, and overall body health
  • Warm-up & cool-down time to engage with coaches & each other
  • Well-trained coaches guiding every movement in every class
  • Equipment & programming catering to every experience level
  • Welcoming, hands-on environment members can’t get enough of

Join an Industry that Grew 7.8% Last Year
Boutique fitness is on the rise – you’ve probably seen small, specialized gyms popping up in your area. In fact, the International Health, Racquet, and Sportsclub Association reported that while membership at traditional gyms grew by 5% over a three-year period, boutique studio membership grew by upwards of 70%.

And our one-of-a-kind group workout programming and captivating neighborhood experience position us perfectly to stay ahead of the trend. By franchising with HEW®, you’ll join the boutique fitness boom, providing a more personalized, hands-on experience than any big-box gym concept can offer. We put each member first, creating an atmosphere that welcomes them instead of intimidating them.

Rely on Industry Experts and Your Fellow HEW Franchisees
Get comprehensive business and operations training and support from every angle from the day you sign on.

  • Site selection & construction
  • Business management training
  • Grand opening training
  • Marketing training & support
  • Recruitment training & support Regular consultations with experts
  • Programming training
  • And more!

Make an impact in your neighborhood with the franchise that brings community to fitness.


I absolutely love getting up every single morning, coming to the gym, motivating people, and trying to inspire people to better themselves. Bryan Stutevoss, Deerfield Beach
"We get to live the lifestyle. We exercise, eat healthy, motivate and support one another, and above all else, have fun each and every day!" John Szarszewski, Wellington
We see the potential for HEW to be really big. I look at other gyms like Orange Theory and they don’t have half of what we have. Stephanie Wagner, Orlando