WOOPS! Macarons & Gifting - Franchise

Quick Summary

At WOOPS! Macarons & Gifting, we believe that desserts are special. They are that little bright moment breaking up a long day. WOOPS! Macarons & Gifting franchise provides a simple, powerful, and affordable franchise business model.

*Please contact "WOOPS! Macarons & Gifting" to confirm the accuracy of any information provided on this page.

WOOPS! Macarons & Gifting
Business Cost, Fees & Facts for 2024

Minimum Cash Required $50,000
Net Worth Required $150,000
Total Investment $59,875 - $129,475
Franchise Fee $35,000
Financing Assistance 3rd Party

Available In These States:

We are currently accepting inquiries in these states:
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  • Overview
  • Testimonials
  • Video


WOOPS! Macarons & Gifting - Franchise

You've Hit the Sweet Spot! - Unmistakably Delicious!

Woops! was born in 2012 from a simple idea: Why not make money by opening a pop-up shop at the bustling Holiday Shops at Bryant Park in New York City—sharing delicious, specialty macarons with shoppers?

The response let the founders know they were onto something, and they wasted no time in looking into how they could build a business on the idea that macarons make wonderful and special gifts as well as a day-brightening treat for oneself.

Why Choose WOOPS!

We are a vibrant macaron and in-line bakeshop franchise, sharing authentic international treats, sweets, sandwiches and coffee with the American public. With a low initial investment, the Woops! in-line bakeshop or macaron kiosk franchise is your chance to bring a little taste of Europe to your community.


  • Low startup costs
  • Simple operations
  • Multiple revenue streams


The macaron franchise has retail appeal and a major leg-up in the burgeoning gifting industry.


Woops! outlets generate strong counter sales.

But the lively, colorful kiosks and shops also serve as a billboard for an even bigger market: The $242 billion that organizations spend each year on corporate gifts. By tapping into the good gifting market, franchisees are able to greatly boost sales and ROI.

Our revenue model is based on providing an excellent customer experience and generating offsite sales. Our macarons catch the eye and taste delicious, and, for many people, they are something entirely new. A key sales factor is giving a customer an experience that feels indulgent. Stopping at a Woops! kiosk could be a bright spot in a customer’s otherwise routine day.


  • Special occasions are a full-time opportunity
  • The $240B+ corporate gifting industry is a huge opportunity


For Woopsters, there are three core activities that help drive profitability.

  • Providing an experiential sales experience to customers
  • Stepping away from the counter to build offsite sales
  • Enjoying the benefits of scale by opening multiple units


Woops! has developed an intensive training platform that includes how to manage every aspect of your business, including the most important part: sharing the Woops! experience with your customers.

We also train you on how to manage your inventory, operate your point of sale system and grow your non-retail business by including services such as catering, pop-ups and business-to-business events.

In addition, we provide continual reviews to help you meet financial and performance goals, plus ongoing coaching that includes a step-by-step non-retail sales program to help you market your business to your community. Franchise owners also benefit from outstanding marketing support, a weekly e-newsletter, calls and more.

Request more information now!


David Simon was in the mall in Knoxville a couple of months ago. He’s the CEO of Simon Properties (one of the biggest mall and retail center owners in the world), and he came to our kiosk, got some macarons, and was very complimentary of our kiosk—how gorgeous it was, how good the macarons were, how organized and clean and beautiful it was. He obviously sees a lot of retail concepts, so it was impressive to know that—even to him—WOOPS! stood out.Tommy Maddux
One of the big reasons I joined WOOPS! was because of the leadership team. What I really love is their availability and their openness. Whenever I have a question, they are easy to be in touch with, and they are very approachable. They are also very open to feedback and to new ideas. They listen, and they are willing to test new ideas.Alexandra Villegas
I think the great thing about WOOPS! is the potential you have for high ROI. The investment is modest, and it’s possible to quickly generate revenue that is multiples of your investment. There are also opportunities to add additional revenue streams. Sales at the kiosk are strong and growing, online sales are growing, and corporate gifting is another big opportunity. There are a lot of good things on the horizon. One of the best things is that your sales can extend well beyond the boundaries of your location. You may have a 10-square-foot kiosk, but if you are willing to step away from the counter and build a team to grow your business, that 10-foot kiosk can be a base for generating sales throughout your entire community.Bruno Alves

WOOPS! Macarons & Gifting Video

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