SWTHZ - Franchise

About SWTHZ

SWTHZ is a luxury contrast therapy studio designed to help people feel better—faster—through private infrared sauna and cold plunge suites. Founded to meet the rising demand for mental and physical recovery, SWTHZ sits at the intersection of wellness, performance, and lifestyle. As part of the $1.5T global wellness industry, our brand is backed by experienced leadership, elite athlete ambassadors, and a passionate community of franchisees.

Franchisees benefit from a high-margin, low-labor model with recurring revenue and hands-on support—from territory selection to grand opening. The SWTHZ experience is fully tech-enabled, delivering convenience through app-powered booking and plunge control. Our franchise system includes comprehensive training, real estate and design guidance, launch marketing, and ongoing operational support.

Ideal Candidate

​We’re seeking motivated corporate executives, tech founders, high-earning professionals, multi-unit franchise owners looking to diversify their portfolio, and real estate or private investors -- as well as wellness-driven entrepreneurs with a growth mindset. Ideal partners are collaborative, forward-thinking, and eager to bring a premium wellness experience to their local market. ​