Shift Arcade - Franchise

Shift Arcade Franchise Opportunity Overview

Shift Arcade is the first sim racing franchise in the U.S.—offering an immersive, high-margin entertainment experience powered by professional-grade racing simulators and proprietary venue management software.

Founded by sim racing enthusiasts turned operators, Shift Arcade was born out of the need for a smarter, more scalable model for racing venues. Our concept blends real motorsport thrills with turnkey operations, giving franchisees the tools to build a highly engaging destination with strong revenue per square foot.

The sim racing industry is accelerating fast, with global esports and virtual racing gaining massive traction—especially among adults aged 25–45. Shift Arcade puts franchisees ahead of the curve by offering a fully developed tech stack (ShiftOS), operational playbooks, and community-building strategies proven in our flagship location.

Why Franchise with Shift Arcade?

• First-to-market sim racing franchise with a scalable model and national demand
• Proprietary ShiftOS software automates reservations, races, and operations
• Flexible footprint: locations start around 1,200–1,700 sq ft
• Low operating costs, 1-2 members of staff per shift
• Community-first model: recurring traffic through competitions and challenges

Training & Support

• Full onboarding program: from site selection to grand opening
• Hands-on training at our HQ and on-site at your location
• Ongoing access to our operations team, ShiftOS updates, and marketing assets
• Access to franchisee community and shared best practices

is shift arcade right for you?

Before submitting your interest, take a moment to see if you’re a good fit for the Shift Arcade franchise opportunity. 

If you can confidently answer YES to these questions, Shift Arcade may be the right fit for you. Submit your information, and a member of our franchise team will connect with you to discuss next steps.

1. Passion for the Concept: Do you believe in the excitement and long-term potential of esports and sim racing?

2. Financial Readiness: Have you reviewed the total investment range outlined in this listing?

3. Strong Local Market: Do you have a market in mind with a population base and customer flow that can support 1,000–3,000 monthly visitors?

4. Commitment to Operations: Are you prepared to actively manage or oversee staff to deliver a consistent customer experience?