Friday, Oct 19, 2018


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Offers for the first time an opportunity for qualified parties to obtain franchise rights for proprietary flagstone and tile-style concrete floor resurfacing system

Bridgewater, NJ (October 8, 2018) RenuKrete Franchising Inc (“RenuKrete”), an entity within RenuKrete’s family of companies, has unveiled in select U.S. territories its franchise offering for the proprietary RenuKrete flagstone and tile-style concrete floor resurfacing system.* With this step, RenuKrete will expand the availability of its proprietary Engineered Concrete Floors (ECF) to a wider audience of homeowners and businesses in search of elegant, durable and cost-effective solutions. The RenuKrete system gives existing concrete floors of pool decks, patios, offices, retail stores, places of worship, lobbies, restaurants, hallways, and other structures the upscale look and feel of flagstone or tile.

Applicable in renovation and new construction applications, the RenuKrete system has the key advantage of using the existing concrete slab, eliminating the need for slab replacement or expensive floor coverings such as pavers, flagstones, overlays, polished concrete, ceramic tiles, porcelain tiles, carpet, VCT and other traditional flooring technologies and materials.

Alex Lorenz, founder and CEO of RenuKrete said, “Our Engineered Concrete Flooring system has proven to be tremendously successful with consumers and businesses looking for a better solution in renovating their existing concrete floors, inside and out. We are excited to now make our concrete floor resurfacing system more widely available via franchising. We look forward to forming franchise relationships with business partners who share our enthusiasm for satisfying customers.”

The need for ECF concrete resurfacing in the US offers a robust franchise opportunity. Existing installed swimming pool decks amount to 7 billion square feet of surface endlessly exposed to weathering conditions that result in unsightly cracks and worn decks. New Indoor flooring installations sales such as tile, resilient flooring, laminate and others account for $19.7 billion annually. The RenuKrete ECF system is a proven and attractive alternative to standard options. Franchise owners will receive comprehensive initial training as well as ongoing support to help optimize sales, marketing, job profitability, and operations.

With modern, attractive and elegant ECF styles, homeowners and businesses have a wide range of options to transform plain, unattractive or worn concrete flooring into a durable, long-lasting, attractive and cost-effective flooring solution.

About RenuKrete

RenuKrete Franchising Inc. (“RenuKrete”) is an entity within RenuKrete’s family of companies. RenuKrete has exclusive rights to make franchising offerings for the proprietary Renukrete system. As the originator and leader in Engineered Concrete Flooring, the RenuKrete enterprise provides installation services to residential and commercial customers, and now looks to empower other qualified installers to do the same through its franchise program.

* This press release (“Release”) does not constitute an agreement or binding commitment by you or us. Also, neither you nor we have any obligations to each other. None of the information contained in this Release or by our representatives or agents should be construed as an offer to sell any franchise or business opportunity. The offer of a franchise or business opportunity can only be made through our delivery of a compliant disclosure document (“Disclosure Document”) to you or the satisfaction of an applicable exemption for a transaction between us. Additionally, the information contained in this Release should not be construed as an offer to sell a franchise or business opportunity in, nor are the communications directed to, the residents of any jurisdiction requiring registration of the franchise or business opportunity before it is offered and sold in that jurisdiction. No franchises or business opportunities will be offered or sold to any resident of any such jurisdiction until the offering has been exempted from the requirements of, or duly registered in and declared effective by, such jurisdiction and the Disclosure Document (if any) has been delivered to the prospect before the offer or sale in compliance with applicable law. Currently, we are not offering or selling any franchises or business opportunities in the following states among others: California, Connecticut, Florida, Hawaii, Illinois, Indiana, Kentucky, Maryland, Michigan, Minnesota, Nebraska, New York, North Dakota, Rhode Island, South Dakota, Texas, Utah, Virginia, Washington, and Wisconsin.

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