About Us
Rock ‘n’ Joe opened its first Coffee Bar in New Jersey in 1993. A long-time fan of rock and roll music, the founder of Rock N Joe integrated the music and memorabilia into a cool and relaxing coffeehouse serving only the best artisanal. The chain was acquired in 2013 by Ablak Holdings and retooled for franchise expansion. One thing that did not change was the coffee service which has always been exceptional. With all systems go, accelerated expansion is under way.
- Specialty coffee shop from 1,500 to 2,400 square feet with a rock-and-roll motif serving a variety of specialty coffee drinks, sandwiches, soups, salads, and deserts.
- Closely connected to the music in the community, Rock ‘n’ Joe hosts open mike nights, and other events for emerging artists.
- Complete support from demographic analysis, site evaluation plan (SEP), design and build, 4 weeks comprehensive owner training and 5-day on-site staff training, grand opening and ongoing support.
- Effective local store marketing to grow business.
- Website consistent with Rock 'n' Joe themed branding and modern upscale look and feel of the stores.
- Efficient store design—customer orders, food, brewing station, hot bar, cold bar, coffee bar/pour over, customer pass through, drive thru (optional).
- Integrated POS system with customer relationship management, inventory management, Quickbooks integration, and 24/7 customer support.
- Hip place for exceptional coffee.
- Award-winning artisan-coffee craftsmanship.
- Coffee bean and roasting excellence by Dillanos, one of America’s premier coffee roasters.
- Acquired in 2013 by Ablak Holdings that has 30 years experience in managing franchises in food businesses with sister brands Vocelli Pizza, V3Flatbread Pizza, Sincerely Yogurt, and Zing Basket.
- Inviting coffee house ambiance with engaging music.
- Core values of quality, unparalled service, genuine hospitality, and innovation.
- Food notes - fresh pastries daily, natural and GMO free breads and pastries, vegetarian options.
- Nationwide product distribution.
- Fan Club for customer communication, promotions and loyalty.
- Optional liquor license for beer and wine.
Customer Profile
Customers that have an appreciation for high quality coffee and food products that seek out coffee shops with nice ambiance or just want a quality cup of Joe for their morning commute.
Ideal Candidate
Our ideal candidate will have coffee experience with a customer first mentality, pride in ownership, team builder, stickler for detail and cleanliness and strong work ethic working in the business. Owners without coffee experience must hire a General Manager that has coffee experience.
Competitive Advantage
Product quality that is superior to competing brands. Franchise managed by franchise industry veterans with multiple brands in the food sector. Owners focus on local store marketing and community involvement.