Proudly serving America since 1972, Meineke prides itself on a reputation for customer service and quality workmanship. When you join the Meineke franchise system, you automatically inherit a business system with over 46 years of experience. We offer knowledge and expertise on business plans, daily management techniques, and repair best practices – everything you need to become a successful Meineke owner. Meineke is a proud member of Driven Brands, the largest family of automotive repair franchises in the USA. With nearly 800 units in operation, Meineke has strong brand recognition, economies of scale, top-notch and unique operational support techniques, superior marketing strategies, innovative technologies, an excellent training support system, and a strategic and growth-minded leadership team. Meineke combines an elite marketing program with a proven business system to attract and keep customers. The business system and design create a unique and standardized facility with a comprehensive equipment package, proprietary POS system, and high-quality marketing materials. With best in class real estate, training, and operations teams, Meineke provides world-class support to guide our franchisees in achieving success and business growth. Meineke believes in providing a consistent road map for success, based on key performance dashboards, business statistics, and Meineke’s playbook. Comprised of four parts - Marketing, Staffing, Servicing, and Retailing - the Meineke Way is the turnkey playbook with the processes and procedures necessary to drive center success and profitability.
We believe that our dedication and focus to the brand experience, along with our retail and marketing technology platforms, provide our customers and franchisees with a world-class operation that stands the test of time.
About the auto industry
Meineke operates in a needs-based industry with high demand. In today’s economy, investing in a growing industry is essential, and the automotive industry, which has grown significantly since 2000, is projected to continue rapid growth for the next 10 years and beyond. This is due in part to consumers holding on to their cars for longer periods of time and increasing miles driven, which results in increased maintenance and repairs. The industry is primarily comprised of thousands of small chains and mom-and-pop operators, but favors large players due to economies of scale, support structures, and marketing pull.
Coinciding with the growing automotive aftermarket, the Meineke Car Care franchise has also realized positive same-store sales growth since 2009. Even during the economic downturn, Meineke’s systemwide sales continued to grow, which shows the auto industry is recession-proof.
Opportunity
Meineke Car Care Centers is the cornerstone franchise company within Driven Brands, the nation’s leading automotive franchise holding company. The collective power and support of the nation’s leading automotive aftermarket company creates a secure and one of a kind entrepreneurial opportunity. Meineke has one of the most comprehensive training programs in the industry, perhaps in all of franchising! All new franchisees must attend Meineke University, a two-week training program in Charlotte, NC, which teaches the necessary management and technical skills. Meineke’s initial license fee pays for the flights and hotel for up to two franchise agreement signees. Meineke Online also provides franchisees and their employees with over 70 online courses. Additionally, Meineke Operations provides in-center training on an ongoing basis as well as training webinars. Furthermore, Meineke hosts yearly conventions/meetings for franchisees, each of which focuses on different aspects of the business. This is a fantastic training opportunity for those who do not know the technical side of the automotive industry, and for those who are familiar, it is a terrific opportunity to learn about running a business.
Benefits
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- Proven business system
- Superior marketing support
- High brand recognition
- 46 years of operation
- Protected territory
- Automotive experience is not required
- One of the most comprehensive 2-week training programs in the industry
- Extensive intranet system and key performance dashboards
- Extensive field and virtual operations support that is unique to the industry
- SIMMS: A market development tool that gives Meineke the ability to research the best real estate opportunities for new Meineke locations based on area demographics, peer franchisee success, competition in the area, and many other factors
- Multi-unit license incentives: License fee discounts, royalty discounts, free POS
- Existing franchisee incentives
Realize your dreams, take control of your own destiny, widen your portfolio, start your retirement plan, get out of the corporate rat race, and run a successful Meineke. Your future awaits - become a successful member of the Meineke family today.