Hallmark Homecare - Franchise

Quick Franchise Summary

Join the breakthrough business model that’s restoring affordability to seniors and revolutionizing the private-hire system for the benefit of families, caregivers and senior care business owners alike. With Hallmark Homecare, everyone wins. Learn more now!

*Please contact "Hallmark Homecare" to confirm the accuracy of any information provided on this page.

Hallmark Homecare
Business Cost, Fees & Facts for 2022

Minimum Cash Required $100,000
Total Investment $60,000 - $77,000

Available In These States:

We are currently accepting inquiries in ALL States
  • Overview
  • Testimonials
  • Video


Hallmark Homecare - Franchise

Our History
The Hallmark Homecare executives are seasoned veterans of The Senior’s Choice, the largest and most recognized network of senior care providers in the industry. Founded in1999 and headquartered in Incline Village, NV, The Senior’s Choice has trained and supported countless individuals helping them to establish nearly 700 agencies in their own successful senior care markets worldwide. Armed by our nearly 20 years of experience in the senior care sector, we have developed Hallmark Homecare as a pioneering model of senior care – one that blends the very best elements from the industry’s two existing models.

The Hallmark Franchisee Advantage and Benefits

  • Booming Senior Care Sector
  • Few, if Any, Employees Required
  • Affordable investment - Low Overhead (Home-Based)
  • Corporate Support - Proven Systems / Training / Unlimited Coaching / Backup Support for Staffing & Care Coordination, Billing & Collections
  • Innovative Service Model - (See Why Families Choose Hallmark)

Have you ever considered a business?

  • In the recession-resistant, booming, multi-billion dollar senior care industry?
  • With an affordable start-up investment?
  • With a short ramp-up period?
  • Where you could run your business from a home office?
  • Where a proven turn-key system is provided?
  • With low operating overhead and high profit margins?
  • With few to no employees required?
  • That requires no previous industry experience?
  • That allows you to do meaningful work that benefits others?

What Families Choose Hallmark
Hallmark Homecare caters to the home care client who prefers to “directly hire” their caregivers (rather than work through an agency). This “client-directed” model of care is becoming increasingly necessary for many due to the escalating cost of in-home care. But hiring independently can be time consuming for families and potentially risky without knowledge of the hiring safeguards needed.

Hallmark Homecare’s trained professionals, known as Care Coordinators, alleviate that burden on the family by thoroughly vetting experienced caregivers, verifying their certification credentials, conducting professional and personal reference checks and performing criminal background checks to make the direct-hire process simple and less stressful for seniors and their families. Hallmark’s Care Coordinators also help the family establish long-term success in the home by guiding and equipping them with hiring and managing tools that facilitate the family’s creation of caregiver schedules, payroll processing and insurance and tax compliance for their employee. And we top it all off by offering a 90-day satisfaction guarantee

Hallmark Homecare offers notable benefits over other senior care options such as:

  • Significant Cost-Savings — Savings of 35% of More (Cut out the “Middle Man”)
  • Clients have Greater Control & Improved Continuity of Care
  • Higher Caregiver Wages — Allows Hallmark access to “Cream of the Crop” Caregivers and Improves Retention of Caregivers by the Family


I have been blessed with training from some pretty prestigious groups… this was the best that I have ever experienced. Thank you, thank you, thank you. The camaraderie, sharing of ideas, willingness to help one another, etc is unprecedented in my long business career. I am thrilled to be a part of this organization! Bob Caldwell
Steve, I wanted to let you know how much the time you and your Team have spent with me has skyrocketed my thinking about the marketing plan and pumped some new confidence into what foundation we are building around us. I’m committing myself to get everything revised and out the door this week. Great discussion is so important to keep us on track. You are a motivator and coach to us. We are blessed. Many thanks!Steve Parrott
My husband and I looked into various franchised business opportunities prior to ultimately deciding on Hallmark Homecare. Given our vast background in sales and marketing, we wanted to work in a space that utilized our natural skill sets, while giving back and making an impact on the lives of families in need. Hallmark Homecare was the perfect fit! While we weren’t necessarily versed in the senior care industry, the executive team of 15+ years has guided us with ease through any unknown territory. Our model of care is clearly superior to anything perceived to be competition and is more affordable for families who desire to keep their loved ones in the comfort of their homes. We each brought our own personal family experiences into being a disruptive force in the industry and are on our way to being a successful franchise team with Hallmark Homecare.Denise Sullivan
Hallmark Homecare is an ideal franchise opportunity for individuals who want to be an important part of their local community and make a difference in the world by offering high quality and affordable care for seniors. As a former homecare agency owner, I frequently encountered situations that were simply heartbreaking. Often, the cost of care needed for the senior through my agency was simply not affordable. The family was at a loss as to what to do to keep their loved one in their own home, where they wanted to remain, and ensure their comfort and safety. Other times, I encountered a situation where the family was very unhappy and concerned about the care of their loved. In an effort to save money, these families hired someone themselves from "the street". In the end, they ultimately knew very little about their "caregiver’s" background, training, and sometimes, even their legality. Hallmark Homecare gives me the opportunity to stay in the business I love…providing care for seniors that is more affordable for families with high quality, experienced, and fully vetted professional caregivers. Finally, if you are fortunate enough to become a Hallmark franchise partner, you will be joining much more than a company. You will become part of the family of like-hearted people who truly care about you and your clients. This family will make certain that you are well-trained; that you have all the tools you need to run your business; and they will always be there to encourage and assist you. After all, you’re part of the Hallmark family!Bob Caldwell, CSA

Hallmark Homecare Video

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