Diversified Restaurant Holdings, which operates Bagger Dave’s and several Buffalo Wild Wings franchises, announced the opening of its Bagger Dave’s franchise in Novi, Michigan.
DRH, which is the parent company of Bagger Dave’s, plans to offer franchises of the fast-casual restaurant and bar throughout the Midwest shortly. The company is currently offering franchises in Michigan, Ohio and Indiana.
“Novi is one of the fastest growing and most affluent communities in Michigan and is considered a major shopping destination for many of the more than four million people in the Detroit metropolitan area,” Michael Ansley, CEO of DRH, said. “We felt strategically it was the best choice for our newest and largest Bagger Dave’s location, and we intend to build on the success we’ve enjoyed in Berkley and Ann Arbor to make the Novi store a success as well.”
The location in Novi will be the first Bagger Dave’s location to offer a breakfast menu.
DRH has pushed its Bagger Dave’s brand aggressively in 2010 after Buffalo Wild Wings’ fourth quarter 2009 profits fell short of expectations. The chain did make a profit, but it did not draw the kind of business it expected.


